A side-by-side image of a chocolate chip cookie in packaging labeled “Gluten Free” and “This product contains: Gluten,” next to a package of Ball Park hot dog buns.
via Canva

Sometimes the joke is ready to pack itself up and ship it out, all on its own, and that’s where we get packaging fails. Packaging can actually turn a mere unboxing right into a whole standup comedy bit. This roundup in particular actively celebraqtes the wonderful misprints, misleading windows, and the jumbo boxes for small products. They’re really all the moments when packaging attempted and failed to deliver the punchline instead.

1. Kick our packaging fails off with an elite option here

Six cardboard boxes are stacked on a counter. Each box is labeled with the text “INCORRECT WAY UP. PLACING THE PRODUCT THIS WAY UP WILL RESULT IN DAMAGE,” though all the boxes are stacked in that incorrect orientation.
h4yth4m-1 / via reddit.com

2. “Try our cookies, now with a whopping 50% air”

A hand holding a rectangular tray filled with stacked rectangular chocolate-covered biscuits, with a living room and furniture visible in the background.
packagingfail / via reddit.com

3. So much for the plastic-free business

A hand holds an open box of Sommer brand gluten-free and vegan choco & cashew cookies on a wooden table, with a potted plant and colorful fabric in the background.
packagingfail / via reddit.com

4. Are you sure those are playing cards?

A close-up of a Star Wars Stormtrooper helmet toy with red paint streaks across the top and right side, in packaging labeled "HEROES OF THE RESISTANCE PLAYING CARDS.
packagingfail / via reddit.com

5. Nice way of wrapping a hammer

A large black metal rod is sticking through a cardboard shipping box on a concrete floor in an industrial setting. The box is slightly crushed where the rod penetrates it.
packagingfail / via reddit.com

6. Not sure what happened here

A six-pack of white toilet paper rolls wrapped in clear plastic sits on a brown textured carpet.
packagingfail / via reddit.com

7. This gluten-free cookie contains gluten

A hand holds a packaged cookie labeled "Gluten Free Chocolate Chip Cookie." The label also states, "This product contains: Gluten," creating a contradiction.
packagingfail / via reddit.com

8. My head just exploded!

A person holds a bottle of SUPERthrive plant supplement in front of its colorful packaging, which displays bold claims about plant health benefits, awards, and usage instructions with lots of text and graphics.
artformarket / via reddit.com

9. We for We design We together

A box for a Yigooood 90° Light Cable (Lightning data cable) shows an image of the cable with right-angle connectors. The packaging also features icons, product specifications, and the phrases "We Together We Design We for.
packagingfail / via reddit.com

10. “I asked for the blue and they gave me the red”

Two packages of threadlocker, one blue and one red, each with a small tube inside. The packages are partially opened and have text describing their use for locking nuts and bolts. One is labeled "Blue 242" and the other "Red.
packagingfail / via reddit.com

11. Now you only need some round and flat sausages

A hand holding a package of Ball Park brand hot dog buns in a grocery store. The package contains 8 sliced buns and has a price sticker reading $3.19. Other bread products are visible on the shelf behind.
packagingfail / via reddit.com

12. Are you supposed to put this on your hair or drink it with some cereal?

A hand holds a colorful box labeled "SEE Read White Star Hair Bleach" featuring a cute, wide-eyed cartoon creature, stars, and cereal-like graphics against a cosmic background. Other beauty products are visible nearby.
packagingfail / via reddit.com

13. A big box for such a small object

A small USB flash drive sits in the center of a large, mostly empty cardboard shipping box with some clear plastic packaging. The box is open on a purple surface.
packagingfail / via reddit.com

14. The squares turn into a pumpkin at midnight

A box for a Dash Pumpkin Mini Waffle Maker, showing the appliance open with a pumpkin-shaped waffle inside. The box highlights features: 4" cooking surface, non-stick, and 350 watts.
packagingfail / via reddit.com

15. “Who’s gonna notice?”

A torn package of Famous Amos chocolate chip cookies, showing chocolate chip cookies and nutrition facts on a beige and brown background. The package displays “56 g” and partial branding text.
packagingfail / via reddit.com

Meet the Writer

Matt has spent over the last 8 years as both a writer and editor, working in Seattle and Brooklyn, where he is now based. He loves escaping the tirelessly fast pace of the “Mad Apple” that is NYC by taking walks and runs through parks where he’s able to catch up on the latest tea about society from the city’s ever chatty, always hungry, occasionally maniacal, pigeons. They always have a lot to say. When he’s not taking his urban nature strolls, or dutifully combing the deepest rabbit holes of the internet to find the content that’s worth sinking your mind’s teeth into, he’s likely holed up at a dark-lit dive bar with a new book and/or some friends, or just as easily he could be on the hunt for the next addition to his steadily growing plant family.

These days Matt’s caught up in trying to provide folks as many vivid glimpses into the days long since passed as he can, through fun and engaging collections of hand-picked vintage photos.