The 1970s were a time of change, color, and unmistakable style. It was an era of shag carpets, bell-bottoms, and station wagons with wood paneling, but more than that, it was a decade of everyday moments. Kids staying out riding their bikes until the street lights came on, familiar gathering around bulky televisions, and trips to McDonald’s when a burger and fries felt like a treat. These 70s photos capture the way life truly was in the ’70s, not just how we remember it, but how it looked, and felt.
Step back in time and see the world as it was, one snapshot at a time.
1. Christmas in 71

“The entire family ay my grandparents in the country. None of us were planning on staying the night after our Christmas Eve visit. Then an ice storm hit unexpectedly, and the roads were sheets of ice. 13 people in a small, cold farmhouse. It became one of our family legends.” – mks113
2. “Posing for my boyfriend after our high school dance in 1970.”

3. This McDonald’s menu from the 70s

4. Young couple at a soul club in Memphis in 1971

5. Library in the 1970s

6. Atari ad from 1978

7. 1970s barbershop haircutting guide

8. World Trade Center under construction seen from below the Brooklyn Bridge in 1971

9. “My parents the night they might in 1970.”

10. A boy selling lemonade in his front yard on Main Street in Aspen, Colorado, 1973.

11. A kid tries out the best seat in the car while her parents shop for one in the early 70s

12. A housewife in the early 70s

13. “In the kitchen with my dad in California in 1974”

14. Young man reading from the magazine rack at 7-Eleven circa 1973

15. Inside a 7-Eleven store showcasing their brand-new design in 1973

16. Kids playing bingo on an Amtrak train between Chicago and Glacier Park, Montana in June, 1974.

17. The Sunset Strip in Los Angeles, 1979

18. A room at the Plaza 500 Hotel in Vancouver, BC, 1974

19. Staff at a Burger Chef circa 1975

20. Found slides in a collapsing house date 1973

21. Frisbee in the park in 1973

22. The wife of a coal miner wins a new Gibson dishwasher at the company’s 1st annual company picnic in Jasper, Tennesse (August, 1974)

23. A motorcyclist from Leakey, Texas, stops to talk with friends near San Antonio in May 1973

24. A girl walking her rabbit in a summer kimono in Shinagawa, Japan, 1973

25. Bicycle winner in a shoe store in the early 70s

26. Mary Wallace, the first female bus driver for Chicago Transit Authority (1974)

27. Supermarket sign painting circa 1973

28. “My dad shaving in a side mirror on a family trip in 1974.”

29. Impromptu trip to the snow, California, 1973

30. Living room decor in 1971

31. L’eggs display in a grocery store in the 70s

32. Taco Bell menu from 1972

Notice how it gives people a pronunciation guide for most items.
33. West Hollywood, California, 1975

34. A mechanic working on her van in 1975

35. Page from a spring 1973 fashion catalog

36. Kids playing with a fire escape and old mattress in NYC’s Lower East Side in 1979

37. High School in 1975

38. Bathroom in a Sears ad from 1971

39. The Party Room, Miami, Florida, 1978

40. A Manhattan street in 1978

41. “My dad with his neighborhood friends around 1973.”

42. Summer of 1978 at a park in New York City

43. Woman shopping at the Treasury discount store and supermarket circa 1971.

This was a photograph for parent company JCPenney Company’s annual report.
44. The Macy’s Thanksgiving Parade in 1978

45. Cruise to the Bahamas in 1971

46. “I can practically hear my mom telling me to stop playing Atari so my sister can watch Little House on the Prarie.”

47. Putting together model planes in the mid-70s

48. A young man reading in his bedroom in 1976

49. Chi-Chi Rodriguez and his caddy at the 1975 Masters, both looking effortlessly cool.

50. Plains, Georgia, 1976

51. “My grandma with me in my swanky panorama pram, 1976”

52. Atari Headquarters, 1976

53. On a NYC subway in 1976

54. Inside a McDonald’s during the holiday season, circa 1976

55. A bread delivery man with baguettes in 1977

56. An elderly man in a grocery store in Los Angeles, 1976

57. “My mom kept her very first concert ticket.”

58. “Halloween 1977: Me as C-3PO, my sister as R2-D2. We won our elementary school costume contest.”

59. A tiny gas station in Knott County, Kentucky in 1977

60. The day after Thanksgiving at the food court in Valley View Mall in Dallas, Texas, 1978

61. McDonald’s in 1978

62. A shiny new Schwinn Sting-Ray 5-speed under the tree in 1978

63. Fans in the stands at Tiger Stadium in Detroit, Michigan on April 17, 1979

64. Christmas morning, 1979

I’m distracted by those glass bottles of orange juice.
65. Trucker with a cowboy hat in Bakersfield, California, 1979

66. A restaurant in the World Trade Center overlooking New York Harbor and the Statue of Liberty. NYC, 1979

67. Steelcase Tech Center in Grand Rapids, Michigan (1979)

68. Disco Demolition night at the White Sox game in 1979

69. 7-Eleven in East Brunswick, New Jersey circa 1979

70. Bingo at the Church Hall, Blatimore, Maryland, 1979
