Split image: Left, a woman in a vintage swimsuit talks to a group of men in suits on a beach. Right, a group of women in swimsuits and sashes smile while standing in shallow ocean water.

Beauty contests have been around for a long time, and looking back at them now can feel like opening a time capsule. The hairstyles, dresses, judging, and stage presentations all reflect the era they came from. What was considered glamorous or fashionable at one point in history could look completely different just a few decades later.

Beyond the crowns and posed portraits, something is fascinating about seeing what these events actually looked like when they were happening. Each image preserves a small piece of the culture that surrounded beauty contests and the people who took part in them. Let’s take a look at 20 vintage photos of beauty contests from the past.

1. The world’s most beautiful leg competition, 1951

2. The three finalists in the Slks National Bathing Beauty contest, Los Angeles, 1935

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3. The contestants in the 1925 Bathing Beauty Pageant in Huntington Beach, California

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4. This is what beauty pageants looked like in the late ’50s

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5. A bathing beauty contest, 1929

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6. The Miss Hornsea contest, 1961

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7. Miss Eva Fridell, being presented with the first-place trophy in the Washington Tidal Basin Beauty Contest, 1922

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8. Getting ready for the beauty contest of Southport, 1967

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9. The first Miss Universe Pageant ever, 1952

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10. Max Factor Jr. showing off the trophy to the Miss Universe Pageant entrants in 1957

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11. Backstage at a beauty contest in North Carolina, 1961

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12. Winners of the ‘Miss Beautiful Spine’ contest in Chicago, 1950s

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13. Beauty contestants in Galveston, Texas, 1920s

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14. One of the first beauty contests in the U.S., early 1900s

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15. Miss Italy gets knocked onto the ropes by Miss Sweden, 1949

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16. Contestants of the Doris Day lookalike contest, 1965

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17. The winner of the posture contest, showing off her posture to all the other girls, 1943

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18. The Most Beautiful Legs contest in Paris looks dangerous, 1936

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19. The Atlantic City Beauty Contest of 1944

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20. The Miss War Worker Beauty Contest, 1942

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Want to see more content from the 1900s?

Check out 17 Vintage Photos of Fishermen That Perfectly Capture the Past (1900s-1970s), or take a look at 19 Colorized Photos Of Aviators (1900s). Finally, if you want to see Navy photos from the 1900s, check out 20 Vintage Navy Photos From The Past (1930s-1980s).

Meet the Writer

Patrick is a writer based in upstate New York, where he grew up and still calls home. Over the past year, he’s been diving deep into storytelling, especially tales rooted in history, the Wild West, lost treasures, and ancient artifacts. He’s also drawn to unsolved mysteries and whatever the internet can’t stop talking about.

Whether it’s a centuries-old legend or a bizarre internet rabbit hole, Patrick is always chasing the threads of a compelling story. When he’s not chasing stories, Pat’s probably hiking mountain trails with his dog, exploring new corners of the U.S., or doom-scrolling between hangouts with friends and family. He finds inspiration in nature, forgotten places, and random conversations—anything that sparks curiosity. Whether it’s city streets or backcountry paths, Patrick’s always on the lookout for the next great story.